John Deveney Writes Chapter for Aspatore’s Book Series:Inside the Minds
Ten industry leaders discuss public relations as a branding tool
NEW ORLEANS—Local pr practitioner John Deveney, ABC, APR, completed a chapter entitled PR Utopia in the critically acclaimed Inside the Minds series which provides readers of all levels with proven business intelligence from C-level executives (CEO, CFO, CTO, CMO, partner). The completed book, Public Relations as a Branding Tool, is set to hit retail book stores within the next few months.
With more than 20 years of experience, numerous industry awards for successful media campaigns and garnering between $15 million and $40 million annually in strategic, targated media covereage for his clients, Deveney was approached to contribute to the Inside the Minds series by its publisher Aspatore Books as an expert in the field of pr.
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